Simple Habit, a San Francisco, CA-based meditation mobile and online platform, raised a $2.5m in funding.
Backers included New Enterprise Associates (NEA), Fabrice Grinda’s FJ Labs, Foundation Capital and founders of Dropbox and Gusto.
The company intends to use the funds to expand the team in San Francisco.
Led by Founder and CEO Yunha Kim, Simple Habit Simple Habit specializes in 5 minute meditations tailored to specific situations and moods. Its library includes 1000+ meditations guided by teachers, with topics like commuting to work, public speaking, preparing for a date, and dealing with coworkers.
The app is available on web, iOS, and Android. Over 50 sessions are free with the option to upgrade to a Premium version for $11.99/month and $99.99/year.