MPP Global, a Warrington, UK-based provider of an eCommerce digital monetization platform, completed a £12m ($15M) Series B financing round.
Backers included Albion Ventures and Grafton Capital.
The company intends to use the funds to expand into new geographic markets and further evolve its eSuite platform.
Led by Paul Johnson, CEO and Co-Founder, MPP Global provides an eCommerce digital monetization platform with services for the media, video, sport and retail sectors to drive revenue from digital and physical products. The platform, eSuite, converts and retains paid users for its clients, integrating identity management, customer relationship management and automated subscription billing. The company counts major global media companies including Sky, News UK, Daily Mail Group, L’Equipe and McClatchy among its clients.
In addition to the funding and in preparation for the next phase of development, Keith Wallington, the former COO of Mimecast, has joined the business as Chairman.