Chute, a San Francisco, CA-based enterprise user-generated content (UGC) platform, closed a Series B equity funding round.
Backers included Foundry Group, Salesforce Ventures, and U.S. Venture Partners.
Launched in 2012 and led by Ranvir Gujral, CEO, Chute operates a platform that provides its partners with the ability to discover, manage and publish user-generated content created by everyday consumers and influencers.
The company recently launched a solution that integrates with Salesforce Community Cloud, enabling community managers to add authentic content to their online hubs and to tie in calls-to-action by highlighting specific offerings with visual content and links to buy or learn more.
Clients include Wyndham Worldwide, Travel Nevada, The Ritz-Carlton, NBC Universal, SeaWorld, National Park Foundation, Norwegian Cruise Lines, and NYC & Company, among others.
The new funds will be used primarily to expand product offerings, scale operations globally, and add more functionality for its platform that integrates with Community Cloud, including new media management, social content and UGC features scheduled for release in 2017.
Chute for Community Cloud is currently available on the Salesforce AppExchange here.