Beyond Comparison Group Limited, a Salford, UK-based developer of white-label comparison software, raised £200k in financing.
The Greater Manchester Loan Fund has provided the financing package.
The company intends to use the funds to further diversify its current offering, both for existing and prospective customers, and to develop new comparison engines for the Pet, Travel and Car Insurance markets – three of the largest areas for comparison engines.
Formed in 2012 and led by Lee Plaister, Beyond Comparison has created a white label comparison proposition which allows businesses to use their client list further through cross selling a wider range of products. Its comparison engines are currently being deployed by clients within the utilities (gas, electricity), telecommunications (telephone, broadband, television, mobile), insurance (home, contents, life), and financial (mortgages, secured loans) sectors.
The software allows integration with existing CRM and CMS systems, enabling the complete automation of data.