Dynamic Yield, a NYC-based provider of a machine learning powered digital marketing platform, raised $22m in Series C funding.
The round was led by Vertex Ventures and ClalTech with participation from Baidu, Global Founders Capital, Bessemer Venture Partners, Marker and Innovation Endeavors.
The company intends to use the funds to expand its Product and R&D teams.
Led by Liad Agmon, CEO, Dynamic Yield provides an advanced machine learning engine that builds actionable customer segments in real time, enabling marketers to increase revenue via personalization, recommendations, automatic optimization & 1:1 messaging.
The company, which currently serves companies in diverse industries such as eCommerce, Travel, Gaming, and B2C, also has offices in Berlin and Tel Aviv.