Wochit, a NYC-based social video creation platform, raised $13M in funding.
Backers included ProSieben, Singapore Press Holdings’ SPH Media Fund, Carlo de Benedetti and existing investors Redpoint, Marker LLC and Cedar Fund.
The company intends to use the funds to further enhance its technology and to expand its business with publishers and content creators worldwide.
Led by co-founder and CEO Dror Ginzberg, Wochit provides a platform that supports the production of timely, socially-optimized video by giving newsrooms, media companies and brands cloud-based automation tools and a large library of pre-licensed assets (from AP, Reuters, Getty, Bloomberg and others) to expand audience engagement.
Worldwide media brands such as Time Inc., Daily News, USA Today, Gannett, AOL, The Week, ProSieben, Singapore Straits Times, Die Welt and Der Spiegel use Wochit to produce short-form videos around trending topics.
The company also has offices in London and Tel Aviv.