Yroo, a Dublin, Ireland-based search engine for smart shoppers, secured a total of $11m in seed funding.
The company will use the funds to invest in customer acquisition and retention and development of its intelligent shopping search tool.
Led by James Cunningham, CEO, Yroo provides a search engine for shoppers to discover, research and buy from the largest collections of products, stores and promotions available anywhere. Users can shop more than 100 million items from over 7,000 merchants all in one place.
Currently, Yroo is actively transacting in over 35 countries across North and South America, Europe and Asia with its seven market-specific catalogs and eight supported languages.
In conjunction with the funding, Margaret Nelligan, partner with Aird & Berlis LLP, and Nick Zhu, CTO of Yroo, joined Yroo’s board.