TriStyle Acquires Long Tall Sally for £30M

TriStyle, a Munich, Germany-based direct fashion retailer operating brands Peter Hahn and Madeleine across Europe, acquired the Amery Capital backed tall women’s specialist, Long Tall Sally, in deal valued at c. £30m.

Long Tall Sally will continue to be operated independently from its east London offices with the existing management team led by CEO Andrew Shapin.

Founded in 1975 by Judy Rich, Long Tall Sally is an omnii-channel retailer of fashion for taller women. The company, which opened the first store on Chiltern Street in the west end of London in 1976.
LTS an online led omni-channel retailer generating c.70% of it revenues from it ecommerce websites, supported by a catalog distributed in its four main markets of US, UK, CA and DE as well as shipping to over 120 countries.
The business also has 10 stores in the UK, 7 in Canada, 4 in the US and 5 in Germany. All clothing is designed in-house, proportioned to flatter taller women.
The company has 388 employees globally, 212 working in the UK, 129 in North America and 47 in Germany.

Amery Capital Limited purchased long Tall Sally in 2005 and has funded the organic growth and acquisitions, which have together transformed the business, including Tall Girls CA, Barefoot Tess USA, Long Fashion DE and Long Elegant Legs USA.



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