Mediamorph, a NYC-based provider of a media & entertainment digital media supply chain platform, closed a $21.2m Series C financing.
The round was led by Advance Vixeid Partners and by senior advisors to Lee Equity Partners including Bob Wright (former Chairman and CEO of NBC Universal) and Barry Baker (former President and COO of USA Networks) with participation from existing investors Liberty Global Ventures and Smedvig Capital. In conjunction with the funding, Mediamorph added Nomi Bergman, President of Advance/Newhouse Partnership and former President of Bright House Networks, Bob Greene, Managing Director, Liberty Global, and Barry Baker, Senior Advisor to Lee Equity Partners, to the board.
The company intends to use the funds to expand its technology platform and to grow the organization.
Led by Rob Gardos, CEO, and Shahid Khan, Co-Founder and Chairman, Mediamorph provides a cloud-based enterprise software and data management platform that streamlines the digital media supply chain, allowing companies to manage contracts and content rights, track content consumption, and enable data-driven decisions to maximize revenues.
The company’s solutions are used by all of Hollywood’s major studios, as well as the country’s television networks and video service operators.