Echobox, a London, UK-based Artificial Intelligence startup focused on the publishing industry, raised $3.4m in funding.
Backers included Mangrove Capital Partners and LocalGlobe.
The company intends to use the funds to expand operations.
Led by CEO Antoine Amann, Echobox allows publishers to save time and increase referrals from Facebook and Twitter via proprietary technology that accurately predicts how well content will perform once shared on Social Media.
The platform can take over the editorial curation and ensures followers on Facebook and Twitter are always engaged.
Publishers can organically test any image or headline combinations for Facebook and Echobox Social then picks the most optimal A/B variation and automatically shares it after 15 minutes.