Mezi, a Sunnyvale, CA-based AI-powered chatbot shopping app, raised $9m in Series A funding.
Backers included previous investor Nexus Venture Partners, new investors Saama Capital and American Express Ventures, and angel investors Amit Singhal, former SVP and Head of Google Search, and Gokul Rajaram, Product Engineering Lead at Square.
Launched in December 2015 by serial entrepreneurs Swapnil Shinde and Snehal Shinde, Mezi blends artificial intelligence and human expertise to learn shopping preferences and create a personalized shopping experience over messaging. The app simulates the experience of shopping users have with friends through intelligent, humanistic chat conversations. It simplifies mobile shopping by sifting through thousands of potential choices based on user price points, preferences, and learned habits.
25% of all purchases made through Mezi are for travel bookings, 21% for fashion items, and 15% for gifts for friends and family.
Mezi is available on the iOS App Store and SMS (415-915-7798).