Eyeview, a New York City-based video marketing technology company, received $21.5m in Series D equity financing.
The round was led by new investor Qumra Capital with participation from existing investors Marker LLC, Innovation Endeavors, Nauta Capital, Gemini Israel Ventures and Lightspeed Venture Partners.
The company, which has raised a total of $56.8m since inception, will use the funding to further invest in its sales, marketing, and engineering efforts.
Co-founded by Erez Shachar, Boaz Dinte, Sivan Shamri Dahan and Oren Harnevo, CEO, Eyeview provides video marketing technology which leverages brand, product and consumer data to create and deliver 1-to-1 video ads to every consumer and drive sales. Its technology engine, VideoIQ®, provides an elemental knowledge of video variables that powers a results-driven decisioning engine, capable of making billions of decisions each day, delivering the most relevant message to every consumer across television, desktop, mobile and Facebook.
The company, which has with offices in L.A., Detroit, Seattle and Chicago, serves such brands as P&G, Walgreens, Lowes, Honda, BMW and Priceline.