Location Analytics Company Movvo Closes €5.5M Series A Funding

movvoMovvo, a Porto, Portugal-based provider of a location analytics and monetization platform for shopping centre operators and retailers, closed €5.5M in Series A funding.

The round was co-led by Caixa Capital and Sonae IM, with participation from existing angel investor Dueto.

The company intends to use the funds to extend the capabilities of its platform through investment in research and development, including broadening platform capabilities with new in-store and in-mall location, predictive, and engagement technologies, as well as accelerating growth in its existing markets Europe, North America, and Asia.

Led by Cyrus Gilbert-Rolfe, CEO, Movvo provides SaaS based technology that leverages multiple sensors to understand, predict, and influence shopper behaviour, with accuracy levels and productized insight to enable shopping malls, city centres and entertainment venues to monetize their physical space and provide an omnichannel experience to their visitors.

FinSMEs

09/06/2016

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