Shopgate, Inc., a Butzbach- and Frankfurt am Main, Germany-based mobile commerce company, raised $15m in Series C funding.
The backers were not disclosed.
The company will use the funds for expansion in U.S. hiring 50 new staff for its Austin office.
Founded in Germany by Andrea Anderheggen, Ortwin Kartmann and Dieter Kartmann in 2009, Shopgate provides a SaaS platform that enables online retailers to create, maintain and optimize native apps and mobile websites for the iPhone, iPad, Android smartphones and tablets. It features tools such as one-click payments, mobile coupons, push notifications, QR scanners and an ad scanner for images.
It is currently used by more than 12,000 merchant customers in five countries.
Led by newly promoted CEO Marc Biel, the company has a team of more than 175 employees in Europe and the U.S. It recently hired Hass Johnson, as VP of Sales, and Casey Gannon, as VP of Marketing,