Blue Triangle Technologies, a Mechanicsville, Virginia-based revenue-predictive website performance monitoring company, raised a Series A funding of undisclosed amount.
The company, which has raised $2.1m in total, intends to use the funds to expand business intelligence features of its eRevenueInsights and eMarketingInsights products, as well as grow sales and marketing reach.
Led by Donald Foss, CEO, Blue Triangle provides a website monitoring platform that identifies revenue opportunity from page speed improvements and pinpoints the root cause of performance issues in real time.
In details, the company offers:
– RealUserInsights, which collects real time measurements and alerts on performance in real time without any scripting. It helps users analyze every real user experience, view data broken down by browser, domain, country, state, operating system and more to evaluate performance;
– eRevenueInsights, a performance monitoring solution to reveal the impact web performance has on both user experience and revenue; and
– eMarketingInsights, which allows marketers tgo understand the experience of every. It collects up to 4,850 different data points per user on every page to give real-time actionable analytics.
Customers include internet retailers like Microsoft Store, Lululemon, and Billabong.