Glispa Receives $77M Investment from Market Tech Holdings

glispaGlispa, a Berlin, Germany-based digital marketing and mobile advertising company, received a $77m investment.

Market Tech Holdings (LON: MKT) is acquiring a majority stake in the company.

Glispa intends to use the funds to continue to focus on opening additional offices and expanding its global presence, advancing its proprietary advertising and optimization technology, hiring engineering as well as client focused staff. The newly formed glispa Global Group also plans to acquire adtech teams and technologies to enhance the proposition specifically within the mCommerce market.

Led by Founder and CEO Gary Lin, the company provides a digital marketing platform that allows clients across industries like mCommerce, gaming, travel, as well as utilities to activate global audiences and move markets. Its suite of services include gBoost, gPerform, gNative and Media Services.
glispa also has with offices in Beijing, Bangalore, San Francisco and Sao Paulo.
Clients include Alibaba, Amazon, Flipkart, Gilt Group, OLX, Baidu, Hasbro, Zynga and Gumi.

FinSMEs

17/03/2015

Join the discussion