ClickTale, a Tel Aviv, Israel-based Digital Customer Experience (DCX) SaaS company, received a $35m growth equity investment.
The round was led by global investment firm KKR with participation from Amadeus Capital Partners, Viola Credit and other existing investors.
The company intends to use the funds to expand globally.
Founded in 2006 by Dr. Tal Schwartz, CEO, ClickTale full enterprise-grade solution that allows businesses to optimize the way visitors interact with their websites – whether from desktop, tablet or smartphone. The software records visitors’ in-page activity and produces actionable visual insights, including heatmaps, conversion funnels, and individual session replays, which marketers use to optimize engagement and conversion.
Customers include Fortune 1000 companies, such as Adobe, Home Depot, Tele2, Sears, Walmart, and more.