Raises $1M in Funding, a San Antonio, Texas-based provider of a self-service customer loyalty analytics platform, raised $1m in funding.

Investors include Lew Moorman, Pat Condon and Pat Matthews of Rackspace, the Geekdom Fund, MaxCDN and others.

Led by Chad Keck, CEO & Co-Founder, is launching a new SaaS-based platform that allows companies to proactively engage customers to identify their strongest brand advocates, or Promoters, to increase customer recommendations and referrals.  It automates the delivery, calculation and feedback loop of the industry standard metric for customer loyalty (known as the Net Promoter Score®) and offers actionable customer insights and other predictive analytics . It

In beta, was tested by companies including Rackspace, TeamSnap, ZenPayroll, MaxCDN, SmugMug, Groove, LiveChat, Baremetrics and dozens more.




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