Infer Inc., a Palo Alto, California-based provider of predictive applications for companies to win more customers, raised $25m in Series B funding.
The round was led by Redpoint Ventures.
The company, which has raised $35m to date, will use the funds to bring its solution to all types of sales and marketing organizations.
Led by Vik Singh, co-founder and CEO, Infer delivers predictive business applications for companies to win more customers. Its solutions determine if someone is a fit to buy a certain product, and its behavioral models then predict how likely that prospect is to make a purchase in the next fourteen days. Many companies now utilize Infer to optimize marketing campaigns, improve outbound sales, create intelligent lead routing, design sales service level agreements, and shape strategic planning.
Customers include several large businesses and numerous high-growth companies like AdRoll, Cloudera, New Relic, Nitro, SurveyMonkey, Tableau, Xactly and Zendesk.