know’N’act Secures $500K in Angel Funding

knownactknow’N’act, a Seattle, WA, Chicago, IL- and Mumbai, India-based real-time customer engagement platform, secured $500k in angel funding.

Backers included:
Rudy Gadre, general partner, Founders’ Co-op
RoundGlass Partners, formed by Sunny Singh, founder and CEO of Edifecs
Gary Rubens, private investor and entrepreneur
Vijay Vashee, founding president and chairman , TiE Seattle
Andrew Wright, managing director, Wright Ventures

The company intends to use the funds to strengthen go-to-market strategies and further product development.

Led by Srivats Srinivasan, CEO, know’N’act provides a cloud-based customer engagement platform that enables marketing and operations teams at retail businesses, restaurants and hotels to respond to customer feedback, down to the specific individual and location.
Features include:
Real-time alerts via text, email and push notifications, individualized for each location or department, when customers submit their feedback.
Analytics and reporting dashboard for businesses to manage campaigns, track feedback and take appropriate action based on real-time data.
Customizable sweepstakes and couponing features, which enable businesses to manage everything from the business rules for offers to driving communications to the winners.
Customizable signage for physical locations – e.g., posters, table tents, emails, digital signs, cards – to drive consumers to submit their feedback.

Users include MOD Pizza, McDonald’s, Skoda Auto, Precor, PRO Sports Club, Best Western, Club Quarters and the Seattle Art Museum.



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