Perfect Channel Secures £2M in Growth Funding

perfectchannelPerfect Channel, a London, UK-based provider of a cloud-based enterprise auction platform, secured £2m in growth funding.

Beringea, which manages the ProVen Venture Capital Trusts, made the investment. In conjunction with the funding, Rob Hodgkinson, Investment Manager at Beringea, will join Perfect Channel’s board.

The company intends to se the funds to build its senior management team, to launch in the US and to expand the development team.

Led by Phil Bird, CEO, Perfect Channel provides an end-to-end auction solution for businesses, with services across auction design, auction management and post-auction analytics. Its platform is designed for scale, managing up to 60,000 simultaneous bidders, across a variety of different verticals on a global basis.
Clients include Christie’s, Lloyd’s of London and LeasePlan, across the UK, U.S. and Europe.

FinSMEs

10/07/2014

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