gatheredtable, a Seattle, WA-based online service providing customized weekly menus and grocery lists for busy people and families, raised an additional $2m in funding.
Backers included Starbucks Chairman and CEO Howard Schultz and Voyager Capital Venture Partner Geoff Entress are among the investors.
The company, which brought total raised to date to $3.8m, will use the funds for a national launch of its consumer software service.
Led by Mary Egan, founder and CEO, gatheredtable generates customized weekly menus and grocery lists. Every menu is customized for every subscriber’s specific household needs, meeting set preferences and constraints, while recommending seasonal recipes that match subscriber preferences. The menus are accompanied by a comprehensive, tailored grocery list with optional home delivery, which will be added this fall.
The company currently employs 18 people. 1% of profits go toward the Edible Schoolyard Project, based in Berkeley, California.
gatheredtable’s advisory board includes:
Geoff Bartakovics, founder and CEO Tasting Table,
Scott Dahnke, managing partner at Catterton Partners,
Max Krohn co-founder of OkCupid.com,
Sheila Marcelo, co-founder of Care.com,
Angelo Moratti, CEO and chairman of AngeLab,
Liz Newmark, founder and CEO of Great Performances,
Elana Amsterdam, founder of Elana’s Pantry, and
Dawn Lepore, former CEO of Drugstore.com.