Soldsie, a San Francisco, California-based social selling platform, closed a $4m Series A round of financing.
The round was led by First Round Capital, with participation from SoftTechVC, Lerer Ventures, Correlation Ventures, Great Oaks Ventures, e.Ventures, 500 Startups, and other angels including Ken Landis, Richard Gernstein, Greg Kidd, Tom Kelly, Prosper Nwampka, Seth Ginns and Christine Herron.
The company, which has now raised $5.6m in total, will use the funds to build out their platform, expand their engineering and account management teams, and grow their relationships with large household brands and retailers.
Led by Chris Bennett, CEO and co-founder, Soldsie provides retailers with a service to leverage Facebook and Instagram to grow online sales through social media posts and comments, build a larger customer base and engage existing fans.
With Soldsie, businesses upload a product photo to their fan page and fans can purchase it instantly by commenting “Sold” on the post. Thereafter, the buyer will receive an email invoice for their order, creating a check-out experience for customers.
The solution works across all mobile devices and also provides tools like inventory management, automatic invoicing, and customer profiling.
The company, which currently employs 13 people, is actively hiring to fill new strategic positions in product development, engineering, sales, and account management (http://soldsie.simplicant.com/).
06/03/2013: Soldsie Raises $1M in Seed Funding