Bindo, a New York-based developer of a system that enables 24/7 online shopping, raised a $1.8m seed funding round.
The round was co-led by Gary Vaynerchuk and Singapore and Tokyo-based East Ventures, with participation from Metamorphic Ventures and other angels.
The company intends to use the funds for between development and sales.
Led by Brad Lauster, Bindo has developed a cloud-based iPad Point of Sale (POS) system that enables 24/7 online shopping for the end consumer. It features inventory management and customer relationship management (CRM) which creates customer profiles at the point of checkout.
Merchants can launch their entire store online onto web and mobile and operate omnichannel commerce with one unified inventory. Bindo Marketplace then aggregates all the stores on the Bindo network and allows consumers to shop from their favorite store online.