Top10.com, a London, UK-based hotel metasearch site, secured $8m in Series B funding.
The round was led by Balderton Capital with participation from existing backers Accel Partners, Forward Partners and Idealab. In conjunction with the fnding, Daniel Waterhouse, a partner at Balderton Capital, joined Top10.com’s board alongside Sonali De Rycker of Accel Partners.
The company intends to use the funds to build the team as well as to expand into new European countries through 2014.
Led by Tom Leathes, CEO, Top10.com evaluates review scores, popularity, location and price – to identify the Top 10 hotels for customers in any destination in the world.
Its “hotel shortlists” aggregate content from services like Foursquare and Google Street View. The service also compares live prices from major booking sites including Booking.com, Expedia and LateRooms to ensure customers always get the best price available.
The company currently employs 14 staff.