Salesfusion, an Atlanta, Georgia-based provider of marketing automation solutions, secured $8.25m in Series B funding.
The round was led by Noro-Moseley Partners (NMP), BLH Venture Partners, and Hallett Capital. In conjunction with the funding, Alan Taetle, general partner at NMP, will join Salesfusion’s board of directors.
Founded in 2006 by Chad Ruff and led by CEO Christian Nahas, Salesfusion provides a marketing automation platform for marketers to automate key processes for lead and demand generation. It features email marketing, lead capture, website visitor tracking, lead scoring, event management, social marketing, campaign management and CRM connections.
Customers include IBM, Sears, Konica Minolta, LexJet, Coverall, Randstad and EarthLink.