EyeEm, a Berlin, Gemany-based community and marketplace for mobile photography, raised $6m in funding.
Backers included Earlybird Venture Capital and existing investors Wellington Partners and Passion Capital.
The company intends to use the funds to expand globally and build a mobile photography marketplace for smartphones.
Founded in August 2011 by CEO Florian Meissner, Lorenz Aschoff, Ramzi Rizk and Gen Sadakane, EyeEm is a community and marketplace for mobile photographers who want to capture, enhance, share and discover images in a creative environment.
Hobbyists, amateurs, professionals who want to capture and enjoy photography can search streams of photographs and are engaged in photography Missions or gamified photography contests. They own their images (will remain the sole owner of image rights) and brands, marketers or agencies may purchase them directly from the photographers.
The EyeEm marketplace allows brands, agencies and small businesses to find crowd-sourced mobile stock images of places, people and environments. Brands such as Lufthansa, Redbull and Vice Magazine have already set up missions to crowd source new images for their social marketing campaigns.
The company also provides smart tagging and data enrichment technology that is designed to help photographers and clients find content through a search interface.
The EyeEm smartphone application is free, available in 20 languages and available on iOS and Android.
The company is hiring (read here).
FinSMEs
17/07/2013
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04/08/2011: EyeEm Receives Seed Funding