my6sense, a NYC-based provider of personalized content discovery and advertising for mobile publishers, raised $2m from an original private angel investor.
The company intends to use the funds to improve its market position.
Co-founded in 2009 by Avinoam Rubinstain (CEO) and Barak Hackamov (Chairman), my6sense provides personalized content discovery and innovative rich brand advertising for mobile publishers.
The company is introducing the Content Discovery Bar, a platform for publishers and advertisers, which aims to ensure engagement and branded content monetization via personalized mobile user content based on individual interests and preferences.
The bar is designed to help publishers deliver related, contextual, and personalized navigation for mobile users across iOS, Android and mobile Web.