Simply Measured, a Seattle, WA-based social media analytics company, raised $8m in Series B funding.
The round was led by Bessemer Venture Partners, with participation from MHS Capital and existing angel investors.
In conjunction with the funding, Ethan Kurzweil, a partner at Bessemer, will join Simply Measured’s board of directors.
Founded in 2010 by Adam Schoenfeld, CEO, Aviel Ginzburg, CPO, and Damon Cortesi, CTO, Simply Measured provides measurement and reporting solution that aggregates social media data and web analytics from more than a dozen sources and presents it in a single dashboard that can be shared across a team.
The company, which currently employs 37 people, just introduced new reporting capabilities for Google Analytics, which add to its portfolio of analytics for Twitter, Facebook, YouTube, Instagram, Google+, Klout and Bit.ly.
Simply Measured’s sultions are used by American Express, AOL, Billboard, Edelman, Microsoft, Samsung and UFC, among others.