UUCun, a Chinese mobile Internet ad platform connecting phone makers, app developers and advertisers, has received an investment from Intel Capital.
The amount of the transaction remained undisclosed but it is known that the deal is part of 10 investments totalling $40m that Intel Capital made in 10 companies worldwide.
The company is expanding its platform and technology to enable not only mobile advertisements but also more value-added services (e.g. mobile payment and mobile gaming), and also to support cross-device function aimed at tablets and smart TVs.
According to a written statement, UUCun’s solution has been deployed in approximately 20 million newly shipped smartphones this year.
FinSMEs
05/10/2012