CrowdOptic, a San Francisco, CA-based provider of crowd-driven mobile applications, has raised $500k in funding.
Backers remained undisclosed.
The company intends to use the capital for international expansion. It will release new deployments of its technology in Australia, New Zealand, India and Japan during the fourth quarter of 2012.
Led by CEO Jon Fisher, CrowdOptic identifies, tags and rebroadcasts the live event experience to the world, on mobile, social TV and second screens via technology that tracks where smartphone cameras are located and where they are pointed to connect people during live events and enable them to form a cluster of focus, and share their comments, photos, and videos. It has been deployed in a wide range of premier sporting and entertainment venues throughout the U.S. and Europe.