Sofon, a Dutch supplier of innovative and standard software that enables efficient configuration, pricing and quoting (CPQ software), has received a majority investment of undisclosed amount from Main Capital Partners (Main Capital III).
Dolfin Capital has participated as co-investor in the deal.
Following the transaction, the existing management will continue to be shareholders will lead the company through the next growth phase. Sofon intends to use the proceeds from the investment to grow internationally including the further expansion into Germany and the USA. As basis of its growth strategy, the company will launch its new cloud-based platform before the end of this year.
Led by Otto van der Tang, managing director, Sofon provides sales support software (Sofon Guided Selling) that allows to generate quotations, contracts, orders and other sales documents. It supports needs analysis, calculation, configuration, pricing, visualization and document generation in any language needed. The software offers seamless integration with all major ERP en CRM vendors.
Customers include middle-sized to large internationally-oriented companies such as Aebi Schmidt, Philips Healthcare, Ricoh Europe and Tyco Valves & Controls.
The company is located in the Netherlands, Germany, Belgium, the USA, and the UK.