youAPPi, an Israel-based provider of a cross-platform app recommendation and distribution solution, has raised $1m in seed funding.
The company’s platform is launching on Tappible’s monetization and engagement platform for mobile applications.
Led by Moshe Vaknin, CEO & co-founder, youAPPi has developed patent-pending smartAPP™ technology that addresses the needs of users, publishers and app developers. For users, it analyzes the content they’re presently engaged with, the apps they have previously downloaded and their preferences in order to match their interests with the apps they’re most likely to want. For publishers, it provides an advanced platform which enables generating new revenue by delivering highly targeted apps that are matched and relevant to their users’ behavior and content. App developers including publishers, marketers and other content providers can benefit from a cost-effective distribution channel rather than getting lost in the app stores.
youAPPi supports iOs, Android and Windows mobile operating systems and all web-enabled devices including phones, tablets, computers and TVs.