KRG’s investment is intended to help the company grow both organically and through acquisition.
Led by President and CEO Mark Mantovani, Ansira provides trade promotion, digital, direct, marketing automation, media and creative activities. Clients include Coca-Cola, Domino’s Pizza, Ford, Rent-A-Center, Honda/Acura, Purina, Microsoft, Wendy’s, Cisco and others. The company currently has more than 500 employees at offices in St. Louis, Dallas, Chicago, Los Angeles, New York, Detroit, Atlanta and Cedar Rapids.
New York-based mergers & acquisitions firm AdMedia Partners acted as exclusive financial advisor to KRG in the transaction.