Shopify, an Ottawa, Canada-based ecommerce platform used to create and power online stores, acquired mobile company Select Start Studios Inc.
Tariq Zaid, co-founder and CEO of S3, will be joining Shopify with his team of over 20 mobile engineers and designers. The acquisition, which will allow the company to expand their mobile growth strategy, is its first major investment since receiving $15m in Series B funding on October 17, 2011 (read here).
Launched in 2004 by founder and CEO Tobias Lütke, Shopify’s ecommerce platform is used by individuals, entrepreneurs, and businesses and currently has over 20,000 active online stores in 80 different countries, including Angry Birds, Amnesty International, General Electric, Tesla Motors, LMFAO, Foo Fighters, Encyclopedia Britannica, Tata Group, Evisu Jeans, DODOcase, Penny Arcade, CrossFit, GitHub, Evernote, and Epic Meal Time.
Stores include mobile optimized storefronts and checkouts, and an app that allows merchants to manage their entire online store from their mobile device. The acquisition of S3 will allow Shopify to continue providing merchants with an expansive and evolving mobile offering.