Sociable Labs, a San Mateo, CA-based provider of on-site social commerce solutions, has closed a $7m Series B financing.
The round was led by Battery Ventures, with participation from existing investor Javelin Venture Partners.
Led by founder and CEO Nisan Gabbay, Sociable Labs has also launched its ROI-Guided Social Design™ solution, which is designed to help online retailers maximize social sharing, increase referral traffic and conversions by optimizing the mix and design of its suite of social applications on ecommerce websites.
Clients include Rue La La, BackCountry.com, HauteLook, Chegg and Active.com. Additional investors include KPG Ventures, Quest Venture Partners and Founders Fund.
In conjunction with the funding, Brian O’Malley, partner at Battery Ventures, has joined Sociable Labs’ Board of Directors.
The company is currently hiring (http://www.sociablelabs.com/Careers)