SMS GupShup, an India-based social network and group messaging provider, has raised $10m in Series E funding.
Tenaya Capital has joined existing investors Globespan Capital Partners, Helion Ventures and Charles River Ventures in this round.
The company intends to use the funds to drive product innovation, increase sales and marketing, and expand globally.
Launched in April 2007 and led by co-founder and CEO Beerud Sheth, SMS GupShup has developed a platform that enables the creation of large Mobile Communities and Reply-All Chat, a product that allows people to use SMS for communication in smaller groups.
The company has also added Ravi Sundararajan as VP of Marketing and Samir Parekh as VP of Human Resource to its senior management team.