The company intends to use the funds to expand in existing markets and enter in new ones, develop 3rd party applications in the Salsa Market, which will expand capabilities for donor management, social CRM, and mobile applications. The capital will also support Salsa Labs’ training and community support programs.
In conjunction with the funding, Sever Totia, Principal at Edison Ventures, will join the company’s board of directors.
Led by CEO Chris Lundberg and Co-Founder April Pedersen, Salsa Labs provides Nonprofits, Associations, and Political Campaigns with an online platform designed to manage their supporters, communicate, fundraise, advocate, and host events.
The company, which also operates an office in Austin, Texas, has over 2,000 customers.