Great Hill, which bought the company from a shareholder group including Susquehanna Growth Equity LLC, founders, management members and employees, will provide the additional capital and resources necessary to help Plimus expand as well as pursue strategic opportunities.
After the close of the transaction Matt Vettel, Chris Busby and Nick Cayer from Great Hill will join the company’s Board. They will work with the current senior management team and employees led by CEO Hagai Tal.
Plimus builds and manages online businesses for software publishers, Web hosting companies and online retailers. It offers a configurable e-Business platform designed to allow companies to grow their e-Commerce business worldwide by marketing, selling and distributing digital goods and services online.
The company currently has a user base of more than 6,500 small to medium size business.