The company intends to use the funds to expand in both Sydney and Austin, Texas, add to the senior management team, accelerate the introduction of enterprise-level features to small business customers and increase distribution of the product platform. BigCommerce intends to hire dozens of employees by the end of 2011.
Launched in September 2009 and led by co-founders and co-CEOs Eddie Machaalani and Mitchell Harper, BigCommerce is an e-commerce platform for both new and established businesses, which is designed to setup professional online stores. By using its built-in marketing tools, companies can drive traffic to their stores from Facebook, Google, Yahoo, eBay, Shopzilla, iPhones, iPads.
In conjunction with the funding, Larry Bohn, managing director at General Catalyst, has joined BigCommerce’s board.