skyrockit, a San Francisco, CA-based mobile entertainment studio, has raised $2.6m in new funding.
The round was led by Intel Capital, with participation from Asuka DBJ Partners, and individual investor Mark Kingdon, ex-CEO of Organic and Linden Lab, the developer of Second Life.
The company intends to use the funds to expand its products and services while also focusing on the development of new original intellectual property and increase its staff.
In conjunction with the funding, Intel Capital’s Marc Yi, Asuka DBJ’s Toshihiro Toyoshima and Kingdon have joined skyrockit’s Board of Directors.
Led by CEO Jon Vlassopulos and previously known as Moderati, skyrocket delivers scalable products, services and campaigns for carriers, handset manufacturers, brands and consumers that integrate entertainment, advertising and technology.
The company has partnered with Kraft Foods, GAP, Zippo, Intel, and Microsoft, among the others. Its portfolio includes mobile products such as Virtual Zippo Lighter and ROMPLR™, a music remix platform.