Blyk, a Helsinky, Finland-based mobile messaging media company, has closed a €17m financing round.
The round was led by Nexit Ventures, with participation from existing investors.
The capital infusion will allw the company to close strategic partnerships with mobile operators around the globe.
Since the launch in late 2007, Blyk has provided mobile operators and advertisers with advertising solutions aimed to connect young people with the brands they like by creating engaging mobile messages (SMS and MMS) that include info, entertainment, and exclusive offers.
The company has partner agreements in place with Orange in the UK and with Vodafone in the Netherlands. Several more operator partnerships are currently in the pipeline, and Blyk expects to make significant new announcements in this respect during 2010 and 2011.
First of these will be the commercial launch in India.