Inform Technologies Raises $4M in Series 1 Funding

Inform Technologies, a New York-based developer and provider of semantic web solutions for web publishers, has raised $4m in its Series “1” funding.

The round was led by existing investors Spark Capital, The Stephens Group, and The Oklahoma Publishing Company.
In addition, in order to facilitate all company sales and marketing initiatives and internal, external communications, the company has added Tony Dunaif (photo), as Chief Marketing Officer (CMO).
Prior to joining Inform, Dunaif served at Internet Broadcasting, Brightcove and MTV Networks.
Inform’s solutions aim to help publishers increase user engagement, page-views and ad impressions to generate additional revenue.
In order to reach this target, the company’s suite use proprietary semantic web processes to automate content categorization and relevancy matching along with the association of contextually related articles, images, and videos from a publisher’s archive or from across the web.

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