Todacell Secures Additional $1M Funding

Todacell, a Ra’anana, Israel-based mobile display ad network for optimizing publisher ad performance, raised an additional $1m round of funding from existing investor AfterDox.
The funds will be used for sales and marketing, with five new sales offices opening in New York, Los Angeles, Toronto, London and Bombay.
To date, the company has secured $2m from AfterDox and others, including $350,000 seed funding from the Fore Group.

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