J Brand Jeans, a Los Angeles, CA-based denim company, has received an undisclosed majority investment from Star Avenue Capital, LLC.
Star, a consumer growth equity vehicle recently formed in partnership with Irving Place Capital and entertainment and sports agency Creative Artists Agency (CAA), will provide strategic resources to accelerate the company’s growth.
Following the transaction, Jeff Rudes, Co-Founder and Chief Executive Officer, and Albert Schami, Chief Operating Officer, will continue to serve in their current roles and maintain substantial ownership stakes in J Brand while Susie Crippen, co founder and Creative Director, will be leaving.
Founded in 2005, the company experienced immediate success through the introduction of its women’s skinny jean and has since become a leading premium denim brand, both domestically and abroad. J Brand is featured at specialty stores and luxury retailers – in the U.S. (Barneys New York, Bergdorf Goodman, Jeffrey and Ron Herman), London (Harvey Nichols and Selfridges), Paris (Le Bon Marche), Milan (Biffi), and Moscow (Tsum), among others.